How have you tried to broaden your donor base and make it more representative? What has worked for you? What backfired?
As part of the Donor Participation Project, this Lunch Analysis session will be guided by Patrick Powell, AVP of Volunteer Engagement and Donor Philanthropy at Morehouse School of Medicine.
An expert in donor engagement and community-building, Patrick is part of one of the fastest-growing institutions in the country at Morehouse School of Medicine.
Brainstorm and Discuss this Topic With Peers During our September 16 Lunch Analysis
Lunch Analysis is a 45-minute meeting that is a part study group, part scholarly discussion, part brainstorming session, and part support group. Participation is open to all who fundraise or have fundraised at a nonprofit.
Each Lunch Analysis covers a specific topic in donor participation and has required preparation and discussion. This one will be on September 16, 2020 at noon EST.
Take a moment to jot down the answer to the following questions:
- What is the percentage of alumni giving/participation for your Black and or Latino donors?
- Has leadership placed an emphasis on engaging donors of color at your institution?
- If yes, what are the strategies or best practices you’re utilizing to identify and cultivate this constituent group(s)?
- If no, what do you perceive the barriers are to these discussions?
- How has that impacted your desire to cultivate these specific groups if at all?
- Have you experienced any success or rejection as a result?
I verify that all participants are from a legitimate nonprofit fundraising organization.
8/19/20 Lunch Analysis: How We Gather (Millenial engagement, community-building)
Adrian Annette Owen, CFRE, AVP for Advancement Services at LSU Foundation
Allison Kerivan, Director Of Annual Giving at Bentley University
Benjamin Osterhaut, Director of Annual Giving at Elizabethtown College
Billie Handa, Director of the Annual Fund, Denison University
Cameron Hall, Senior Director of Annual Giving at Texas Tech University
Hawken Brackett, Executive Director of Strategic Engagement at The University of Alabama
James Barnard, Executive Director of Annual Giving and Integrated Marketing at University of Cincinnati Foundation
Jayanne Sevast, Director of Development, Annual Campaigns at Kutztown University of Pennsylvania
Miriam McLean, Director of Development, University Initiatives at Tufts University
Patrick Powell, MBA, CFRE, Senior Development Officer at Children’s Healthcare of Atlanta
Sean Devendorf, Senior Director of Annual Giving, University Advancement at Tufts University
Sierra Rosen, Executive Director of Planned Giving at Brown University